Pronouns: she/âher or they/âthem.
I got interested in effective altruism back before it was called effective altruism, back before Giving What We Can had a website. Later on, I got involved in my university EA group and helped run it for a few years. Now Iâm trying to figure out where effective altruism can fit into my life these days and what it means to me.
I write on Substack, and used to write on Medium.
Misinformation and clickbait are also common ways to get attention. I wouldnât recommend those tactics, either.
The way that a lot of people get attention online is fundamentally destructive. It gets them clicks and ad revenue, but it doesnât help cause positive change in the world.
I donât think it makes sense to justify manipulative, dishonest, or deceptive tactics like ragebait on the basis that they are good at getting attention. This is taking a business model from social media, which in some cases is arguably like digital cigarettes, and inappropriately applying it to animal advocacy. If the goal is to get people to scroll a lot and show them a lot of ads, sure, copy the tactics used in social media. But that isnât the goal here.
One form of ragebait is when you generate rage at a target other than yourself, but another form is when you bait people into getting angry at you (e.g. by expressing an insincere opinion) because that drives engagement, and engagement gets you paid. Making people angry at you is especially not applicable to animal advocacy.